Additionally, it involves building interfaces and using prepackaged tools to make this data more accessible and understandable to the users of that data. From this, action plans can be developed to enable real-time adjustments and long-term strategic changes that eliminate inefficiencies, adapt to market shifts, correct supply problems, and solve customer issues.
The benefits include real-time information regarding anomalies or customer problems, providing a rapid response. This data can easily be accessed across multi-departmental responsibilities, tracking marketing, sales, and financial expectations. Ultimately, it provides enhanced operational efficiency.